Makeup for a 50-year-old woman: what should be in your makeup bag?

After 40-50 years, our face begins to change more rapidly and more noticeably than it happened before. You can, of course, “reshape” the skin up and down, fill wrinkles with fillers, tighten the oval... But is it worth it? Is it really impossible to look natural and at the same time attractive at the age of over 40, or even over 50? The answer is clear: of course you can! the correct makeup for women over 50 years old , as well as a well-formed cosmetic bag, will help us with this The products in it will now be different - these are age-related cosmetics after 50 years, and with their help you will look dignified, well-groomed and very attractive!


Makeup for women after 50 years photo

Remedy No. 1 in makeup for a woman 50 years old: drops for red eyes and eyelids

Surprised? But this is logical! Red tears, burst blood vessels, yellowish whites of the eyes - all this inevitably worsens with age. That is why the must-have product in the cosmetic bag, which precedes makeup for a woman over 50 years old, is anti-redness drops. It is better to check with your ophthalmologist which drops to use. Of course, you definitely shouldn’t abuse them. But if you need to look perfect or do festive makeup for a 50-year-old woman, you can’t do without them.


Anti-red eye drops are the most important makeup product for women over 50 (photo)

Product No. 2: foundation and/or powder

Remember, there is no one universal, “magic” foundation that would be ideal for makeup for women over 50 years old. Unfortunately, skin problems can worsen with age: dry skin becomes drier, oily skin becomes oilier, pores open, etc. Therefore, choose your ideal foundation personally, but it is important that it be light in texture.


Give preference to light foundation textures, such as Guerlain's SUPER AQUA-SERUM BB cream (left). You can apply the cream with a flat brush (right) or slightly moistened fingers.

Daytime makeup for women over 50 should be as natural as possible, so give preference to BB cream. For oily skin (if the complexion is more even), you can limit yourself to only powder. How to apply makeup correctly? For powder, take a voluminous brush with double bristles; for cream, use a wide but flat brush. The foundation can be applied with slightly damp fingers - this will make it even thinner.


For oily skin, it is better to use powder (pictured on the left - shades of compact baked powder PUPA Luminys Baked Face Powder), and apply it with a double-bristled brush (pictured on the right)

How to apply age makeup?

  1. Cover the skin with moisturizing cream, and after it is absorbed, with a light tinting balm.
  2. Next, apply it to the skin around your eyes. You can use a sponge to remove excess to make the shading natural.
  3. Then you should apply a moisturizing concealer and powder to your face.
  4. Give the eyebrows the desired shape, then shape the eyes, first by powdering the upper eyelid, then by drawing an arrow. It must be drawn so that it covers the interciliary space.
  5. Shade the outline of the arrow a little and cover the crease of the upper eyelid with matte light shadows. Apply light pink or cream shadows to the moving eyelid, blending them. You can use the same shadows to outline a line on the upper eyelid.
  6. Lighten the inner corner of the eye with shadows.
  7. Paint your eyelashes with light mascara.
  8. Darken the contour of the chin, wings of the nose and cheekbones a little with corrector, and cover the cheeks with blush.
  9. Apply highlighter to the cheekbones, bridge of the nose and nasolabial fold.
  10. Finally, outline the lips with a pencil and cover with lipstick.


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Remedy number 3: how to apply makeup? Face without defects: corrector and concealer

Yes, today everyone uses these miracle remedies - from young to old, that is, from adolescence to adulthood - from 50 and older. But this is truly a miracle that you cannot do without at this age. You can learn how to apply makeup, in particular concealer or corrector, using the photo below.


Makeup for women 50 years old step-by-step photo: apply concealer correctly (right). In the photo on the left: Bobbi Brown Intensive Skin Serum Concealer in beige and pinkish shades will hide the “greens” and blue veins under the eyes well

Apply it under the eyes in a triangle; this should be done in the same way as applying makeup foundation - with a flat brush, sometimes it can be pre-moistened with water. For redness, a greenish tint corrector is suitable (ideal for those ladies who have rosacea or spider veins), for “greenery” and blue veins under the eyes - on the contrary, pinkish or creamy beige.

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Common mistakes when applying makeup

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Experienced professionals point out the following common mistakes:

  1. When shaping your eyebrows, their line should not be too noticeable. It is better to draw the outline using shadows.
  2. Sparkling cosmetics are unacceptable, be it everyday makeup for 50 year olds or evening makeup.
  3. A thick layer of foundation or powder is an extremely bad solution.
  4. A large amount of mascara on the lower eyelashes is a serious mistake. This makeup will give your face a tired look.
  5. Lip and eyelid coloring should not be overloaded with dark shades. This rule especially applies to eyelids, which can droop and make your eyes look heavy.
  6. It is better to avoid black arrows.
  7. Also, highlighter and shadows with pearlescent sheen should not be used.
  8. You should exclude shadows with shimmer from your cosmetic bag.

With the help of properly selected cosmetics, any woman over 50 years old will look much younger than her age. To do this, just follow simple rules for creating 50+ makeup.

Product No. 4 in daytime makeup for women over 50: blush

Which shades to choose? Just not with a reddish undertone! If you are white-skinned, take a matte delicate pink color, if you have a “warm” color type, then take peach. If you want to hide redness, beige blush is suitable.


How to apply makeup (photo on the right) for a middle-aged woman: apply blush with a brush. Give preference to matte light tones (pictured on the left - Clinique Blushing Blush Powder Blush with a brush)

How to apply makeup on your face correctly when it comes to blush? Only on the cheekbones. If you prefer cream blush, apply it with your fingers. Can you feel your cheek bone under your skin? Then you have hit the target. For dry substances, use a soft round brush.

How to do perfect age makeup for a woman over 50

Age makeup has its own characteristics. A woman aged 50 can no longer afford lipstick and blush in bright shades, as this will only emphasize her wrinkles. However, this does not mean that respectable women should not use cosmetics. It's just the opposite.

The trick is to use makeup to make your face look younger and fresher.

Here are the tips:

  1. Pay special attention to the tone of your face. You should not use too dark shades, as dark skin emphasizes age. The same applies to foundations with a thick consistency. Choose a translucent fluid product after lubricating the skin with a nourishing cream or lotion.
  2. After applying the tone, it is advisable not to powder your face. The natural shine of the tone will make your face look younger and hide wrinkles. Blush with a subtle shimmering effect, which can be used to highlight the cheekbones, will also help.
  3. Try to avoid clear outlines and complex color effects. All this highlights the shortcomings of mature skin. The complexion should be natural, and the transitions from tone to blush should be smooth, almost imperceptible. Keep this in mind when choosing blush. If there are defects on the face such as broken blood vessels and age spots, they need to be masked with a corrective agent. An uneven jawline can be corrected by slightly shading it.
  4. Choose pastel shades and apply them all over the upper eyelid. The lower eyelid can be slightly shaded with darker shadows. Don't forget that your makeup should be in harmony with your hair color. If you start to go gray, use the lightest, almost invisible tones, otherwise your makeup will look flashy and vulgar.

Tool number 5: eye shadow or eyebrow pencil

Any makeup for a woman over 50, step by step, both daytime and evening, involves drawing in the eyebrows. Some people prefer special mascara, but it is better to use shadows and a pencil - they will make your eyebrows fuller without being unnatural. Try not to pluck your eyebrows into a thread and under no circumstances draw them in with just one pencil line. The more natural the shape, the better. The fuller your eyebrow, the younger you will look. But you shouldn’t neglect it and leave it to “overgrow”, otherwise you will look unkempt.


For eyebrows in makeup after 50 years, it is better to use shadows or a pencil - they will make the eyebrow line fuller and more natural. Pictured on the left is the CLARINS Kit Sourcils eyebrow care kit.

Basic rules for preparing mature skin

In adulthood, ladies retain their attractive facial features. However, due to age-related changes occurring in the body, the very condition of the face and skin changes significantly. These changes cannot be called positive. Just as you cannot avoid them at fifty. No matter how much the fair sex would like it, the years leave their mark on the appearance.

But every lady has the power to hide these natural changes. Cosmetics and beauty treatments are used for this. Some of their procedures are available only in beauty salons. But most effective procedures can be performed at home.

To make it easy to do makeup at home after 50 years, you need to properly prepare your skin. The most important rule is that a woman must regularly carry out caring procedures.

These include:

  • Peeling,
  • Lifting,
  • Nutrition,
  • Hydration.

Every day you should cleanse your face, remove makeup, nourish and moisturize. Several times a week you should apply nourishing and tightening masks with a whitening effect (to combat age spots).

Makeup for a 55 year old woman step by step

Separately, we can highlight a special massage that stimulates blood circulation, improves skin tone, and improves its color. At the same time, the face acquires a more toned contour, swelling decreases, and cheekbones become more expressive.

Cosmetologists also point out additional conditions, without which makeup after 55 will not be able to hide age. These conditions include:

  • mandatory daily walks in the fresh air,
  • good sleep, lasting at least 7-8 hours,
  • healthy eating and drinking enough water,
  • protecting yourself from stress.

In other words, adult beauties should be healthy. In this case, regular procedures for cleansing, nourishing and moisturizing the skin will make sense.

In addition, it is impossible to look attractive if you are in a bad mood and have a gloomy facial expression. You should always find positive moments in life and be able to sincerely rejoice. Scientists have proven that smiling and laughter are the best means of preventing wrinkles. Therefore, you need not only to use cosmetics with lifting elements, but also to monitor your emotions.

Remedy No. 6: cosmetics for the face after 50 years - matte eye shadow

We moved on to the eyes, and they, as you know, are the mirror of the soul. Eye drops will help whiten the mucous membranes, but the eyelids above and below need to be corrected with shadows. And now we will learn how to apply makeup correctly. Eyes after 40 years are characterized by dry eyelids and an abundance of small “mesh” wrinkles. Matte shadows will help hide them.


For eye makeup, choose matte natural shades. In the photo on the left - eyeshadow with a matte effect Lancome Ombre Hypnose Mono

For daytime makeup, choose natural tones that perfectly match your skin tone. When choosing shadows, be sure to try them on the skin - if there is no “dirty”, gray tint, then this color suits you. Try not to skimp on shadows: they should apply evenly, in a thin layer, and at the same time even out the color of the eyelids, not crumble or crease during the day.

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Fashionable women after 50 years

How to hide wrinkles?

We've sorted out the makeup, but the situation with wrinkles is more complicated. Even an experienced makeup artist will not be able to hide them all. However, there is a way out. You can use cosmetics with a lifting effect. They are not cheap, but they give the desired result. There is another way - “lightening wrinkles”. Take a light foundation with a thick consistency and apply a small amount of the product onto the wrinkle in strokes. In the same way, you can hide dark circles under the eyes.

Eyebrows may thin with age. Monitor their shape and adjust it if necessary. Try not to make your brow line too thin, as this can make your face look older. You can tint your eyebrows with a soft pencil that matches your hair color. If your hair is gray, you can only use a gray pencil, making neat, inconspicuous strokes with it.

Makeup artists recommend avoiding bold eyeshadow, as it accumulates in wrinkles and emphasizes them. The same can be said about shiny pencils, which draw attention to skin imperfections. Choose mascara in natural shades.

You don't have to dye your eyelashes at all if you prefer to have them extensions. In this case, the face will look more gentle and natural. Since the natural lip line becomes less defined at a certain age, you cannot do without a contour pencil. They can also lift the corners of your lips if necessary.

Product No. 7: Eyeliner

Makeup and clothing for women over 50 years old should be (very preferably) warm, calm tones. The same applies to the eyeliner we use to line the eyelash line. Black, if applied not too carefully, will look sloppy. Gray is “dirty”, but brown, chocolate, dark beige are just right!


In makeup for women over 50, it is better to give preference not to gray and black, but to brown and chocolate shades of eye pencils. In the photo on the left is a Yves Saint Laurent pencil with a shading brush on the opposite end.

For daytime makeup, you can line only the upper eyelid, but for evening makeup, you should pay attention to the lower eyelid. But do not bring the pencil line to the inner corner of the eye, it is better to start it from the middle and lead it to the temple.

How to properly apply lipstick?

To draw a clear contour of the lips, you can use a pencil.
Choose it to match your lipstick or slightly darker. A good choice is nude or light pink. To make your lips visually fuller, outline them slightly higher than their natural contour. Choose good quality lipstick - it should not penetrate into the folds around the mouth and spread. Apply it with a hard brush - then it will lie easily and evenly. Try not to use dark colors - they will only age the image even more. Look for neutral or pink shades. A little shine wouldn't hurt either. Apply it in the middle of your lower lip and it will look amazing. To apply lipstick evenly, you should first use lip balm.


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Remedy No. 8: how to apply makeup correctly after 40 years - mascara

It happens that in mature women, eyelashes are barely noticeable - they are short, sparse and almost colorless. That's why it seems like they don't exist. And if so, the next product in our cosmetic bag among all cosmetics for the face after 50 years will be mascara.


Mascara will help highlight eyelashes in age-related makeup. In the photo on the left is Clinique High Impact lengthening mascara with a silicone brush.

The lighter the eyes and skin, the less contrasting the mascara should be - choose a graphite color, not black, and brown will look especially soft and gentle. For those who like brighter makeup, you can try colored mascara, and believe me, it won’t look wild. When in doubt, try plum, burgundy, navy or dark green.

How to tint eyelashes?

An excellent solution would be to curl your eyelashes, as they give the look youthful and radiant, refreshing the image. You can purchase a special device for curling eyelashes, or mascara with a similar effect. A good addition to such a mascara will also be a lengthening effect. As for color, it is better to abandon gold or any other bright colors, preferring calm ones - for example, brown. It is better to paint eyelashes in one layer, without weighing them down. When painting eyelashes at the inner corner of the eyes, move towards the nose, then upward. At the outer corner of the eye, point the brush towards the temples.


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Remedy No. 9: Lipstick

Many photos of 50-year-old women without makeup show us that lips, unfortunately, lose their natural pigmentation over time, their shade seems to fade and become paler. This can be compensated for with lipsticks and lip tints (pigments). It is not recommended to use a pencil for lip contour, well, except in cases where you apply dark or saturated colors so that they do not bleed.


Makeup for women over 50 (photo) involves the use of richly pigmented lipsticks in natural shades. Pictured on the left are shades of Revlon Matte Lipstick.

Surely, over the entire time you have been using various products, you have already determined which shade of lipstick suits you best. Do not use too bright colors (except for special occasions), choose exclusively matte colors without glitter or pearl, and choose a richly moisturizing lipstick texture so that it evens out and, as it were, “fills” your lips.


Makeup can’t hurt at any age, but makeup for women over 50 is a must!

Well, that seems to be all.
These 9 products are a must-have for a mature woman. Create your own “50+” cosmetic bag, you can even add some other favorite product, without which you cannot imagine your makeup. We told you above how to apply makeup correctly, and therefore you can safely take our advice into account. But the main thing, of course, is to feel well-groomed and beautiful, and then you will be transformed and younger right before your eyes! Tatiana Maltseva

Pomade

In the world of stereotypes, it is very difficult for women over 50+ to choose the right lipstick color. Because many people mistakenly claim that only a neutral or pastel color is suitable for this age. It is not true! A woman over 50+ can easily choose pastel, discreet shades of lipstick, and in other cases, brighter colors.

It can be red, coral, plum, burgundy and others. The most important thing here is to choose a good lipstick that will be absorbed into the skin of your lips, making them more sensual.

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